Brand Story

A story of health, beauty and trust

The Beginnings of KIRA LABO

KIRA LABO was born in 2022. The catalyst was an awareness we had as the environment changed dramatically due to the global pandemic: "health is the foundation of a rich life." As we looked after our families and envisioned the future, we decided that we wanted to deliver products that would enable people to prioritize health in their daily lives. KIRA LABO was born from that idea. Inspired by the values of "harmony," "respect," and "longevity" that are rooted in Japanese tradition, we made it our mission to bring Japanese beauty and health wisdom to the world.

KIRA LABO's Vision and Mission

Our goal is simple: "To fuse traditional wisdom with modern innovation to help people live richer, more vibrant lives." Health is not just about preventing illness, but about having a balanced mind and body and enjoying each day with confidence. KIRA LABO supports people to bring out their natural beauty and health through high-quality supplements and beauty products. KIRA LABO also considers it its important mission to create beauty and health for Asian women. Based on the philosophy of "protecting and cherishing yourself" that the Japanese have cultivated for many years, we have conducted research and development to deliver the highest quality Japanese products to the Asian market. KIRA LABO's products respect the traditions of Japanese beauty and health, while also providing the noticeable effects, ease of use, and peace of mind that modern people desire.

KIRA LABO's Commitment

Japanese quality to Asia and the world All products are manufactured in GMP-certified facilities in Japan. We deliver safe and secure products that meet strict quality standards.

Meeting the needs of Asian beauty Based on Japanese beauty philosophy, we develop formulas that suit the lifestyles and skin types of Asian women. We aim to be more than just a "Japanese product" - we aim to be a brand that Asian women can truly be satisfied with.

Providing only what you really need The beauty industry is filled with countless products, but we don't get swayed by trends. We carefully select and develop only products that are truly effective and trustworthy.

Transparency and TrustWe thoroughly check everything from the procurement of raw materials to the manufacturing process.We work with domestic partners in Japan who value both quality and ethics, and deliver only reliable products.

Product Line and Future Developments

KIRA LABO first started out with health supplements. However, as we worked with many women, we realized that "health" and "beauty" are inseparable. So we developed a premium beauty line that can care for you both inside and out, and have evolved into a brand that can provide more comprehensive support.

What KIRA LABO values

We are not just a brand that sells beauty and health products. We believe in "taking care of each other" and aim to improve people's lives.

To be energetic and radiant

Finding skin care you can trust

So that we can recommend it with confidence, saying, "It really works."